Season Concept

Wai 2020 FALL / WINTER

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A project named "Wai" by fashion director Miho Nojiri and SHIPS.
Ms. Nojiri thinks "what is necessary to enjoy the fashion of each season in the "current mood"" through SHIPS filters.
In the 2020 FALL&WINTER season, based on the earth colors of the current mood, we propose items that are men's-like, but somehow feminine, and that make you feel better while wearing.
It is a lineup that we want to incorporate from the turning point of the season, which is particular about fine details and texture.